Mike Ashley’s Sports Direct company are this week complaining about the protocol and ethics in the sports retail industry – targeting two huge companies who won’t be working with NUFC anytime soon as a result.
Yes, you read that right. Our abhorrent owner is crying foul play from the market’s two leading brands, Adidas and Nike, as they make further moves to cut out suppliers and corner the market.
As a result, it’s fair to say we won’t be securing a lucrative shirt deal with Adidas or Nike, giving us yet another example of Mike Ashley’s uncanny ability to put Sports Direct before Newcastle United and limit the financial potential of our club to better his personal interests.
It would and should be surprising, but the thing about Mike Ashley is, it never is. He genuinely thinks that if he can’t win by bullying, then he’s the victim in every scenario. The man is an absolute sociopath.
It’s also worth pointing out that this situation will probably stop any business between the club and Adidas and Nike while Ashley remains in charge.
Yet more trouble ahead for Sports Direct, which I honestly don’t know is good or bad for us.
Of course Adidas won;t ever sponsor us when Fatty is here – they refused to put their gear in his shops, so they are never likely to kit us out and sponsor us!
sickandtired(Quote)
Does ho not own a 5 percent stake in Adidas..
V(Quote)
Hate the man intensely, but irrespective of his motive he is right to question how two brands want to wipe out everyone else. NUFC shirts no longer sell in the quantities they once did, so it makes no difference who makes them. Any self respecting supporter (or parent) should run a mile from the prices being charged. Wear your (adidas) Newcastle Breweries grandad collar with pride and forget any fanciful deal that Ashley might (or probably won’t) get from either of them. It would only be an excuse to put prices up anyway!
Simon(Quote)
Simple really. He’s furious that strong brands want nothing to do with his tat shops that are packed to the rafters with rubbish wearing old failed brand names that the slob picked up on the cheap. Primark would be embarrassed to flog most of it so why he thinks companies like Adidas would want anything to do with him is beyond me. It’s also one of the reasons his buyout of House of Fraser failed – all the premium brands they used to stock won’t deal with him, not least because SD aren’t good payers and want everything hugely discounted.
AD(Quote)
“Does ho not own a 5 percent stake in Adidas..”
No. If he owned 5% he’d be their second biggest single shareholder and 5% would be a hell of a lot more than he or his companies are worth.
AD(Quote)
Just sell up Ashley to give the club a chance
jim harrison(Quote)
The fat slag scuppered a deal rangers had with another supplier as has been said understanding irony is not one of his or his minions strong points hope he catches an incurable disease rat.
David Smith(Quote)