Our business this summer has been exceptional and Steve Bruce has talked to Sky Sports about the plan that resulted in him securing all four of his primary transfer targets.
He explains that we opted to save money in what was a gruelling January window, believing it would grant him more financial freedom when shopping for Premier League proven talent this summer.
This comes after the club added £35m trio Callum Wilson, Ryan Fraser and Jamal Lewis to the free agent arrivals of Jeff Hendrick and Mark Gillespie earlier this month.
The manager also told Sky Sports that he worked ‘tirelessly’ this summer in order to secure ‘tried and tested’ players that would take the squad to the next level.
Here’s Bruce’s words in full:
“We didn’t spend the money in January, which enabled us to keep hold of it and make sure that we could get the players that we wanted to get in this summer.
“I think that was a smart move.”
“I’ve worked tirelessly alongs Steve, Lee Charnley and the scouting department.
“We try to work together – of course, it’s impossible for me to see every single player.
“But we all thought that with the short pre-season, with the build-up not being long, to get people settled into a new environment, let’s go for a little bit of the tried and tested.
“I think it’s certainly helped us.”
With this savvy approach and change in transfer policy, the club have brought in five solid signings for a combined £35 million.
For arguably the first time in Mike Ashley’s reign (amidst takeover and COVID-19 chaos) everyone at the club appears to be working in total unison off the pitch.
That said, events on the pitch must improve after that dreadful 0-3 battering at the hands of Brighton yesterday – a sign for me that we still need another signing or two before the window slams shut next month.
With talk of new arrivals going incredibly quiet over the past fortnight, we’ll have to hope we still have a few more signings up our sleeve!