Using social media as a barometer of Newcastle United supporter sentiment is a very risky enterprise, but instant reactions and emotional 140-character outbursts can shape the narrative in the 2025 football landscape.
Whenever Newcastle lose a game or something else goes wrong, the knee-**** reactions begin in earnest. Often it can simmer until the next game and can dominate the discussion in between matches. This is particularly the case where accounts with tens of thousands of followers say something inflammatory which is then agreed with or jumped on by people that call out the lack of logic or common sense in the statement.
There is often valid debate to be had about the players in question and reasonable concerns about the future based on a player’s age or declining ability, but it is pathetic that this then manifests in statements that these individuals are suddenly ‘done’, ‘cooked’, or just plain ‘useless’. Particularly when the same players have often been through something similar before and have come out the other side. It is a normal part of football for players to come in and out of form, and it is not practical or realistic to drop or sell a player or fire them into the sun whenever they hit a rough patch.
This brings us onto the recent inconsistent form of Newcastle and some of the reactions this has spawned.
The current goalkeeper debate is something that appears to be bemusing supporters in both camps. Regardless of who you prefer between Nick Pope and Martin Dubravka, the fact is that nine months ago there was a groundswell of supporter opinion that Pope should be in the England squad for Euro 2024.
Fast forward to February 2025 and he is being castigated on social media as not good enough to start for Newcastle in favour of Martin Dubravka, who himself endured a torrid time between the sticks last season when Pope was injured. Dubravka acquitted himself far better when deputising this season, but he has not suddenly become good enough to be Newcastle’s first choice any more than Pope has inexplicably declined to the point he is no longer Premier League standard. Dubravka was deemed surplus to requirements in 2022 and is now 36.
Pope may well still be in recovery from his shoulder injuries, and his previous weaknesses with the ball at his feet are still in evidence. Perhaps he will never return to his 2022/23 best, but at 32 he is still in his prime years for a goalkeeper, and it is important for stability that a football team has a recognised number one goalkeeper. A new long-term custodian should and more than likely will be acquired in the summer, but until then we are going to have to endure the tiresome vitriol of Pope being blamed for every goal Newcastle concede regardless of how culpable he actually is, along with assertions that previous public enemy #1 Dubravka would have done better. It is boring, nonsensical and potentially damaging to a player’s morale and confidence.
Sean Longstaff has been the ultimate victim of this sort of insidious confirmation bias from a section of Newcastle supporters over the last few years. Everyone is in agreement that Longstaff has limitations, and he is an obvious candidate to be moved on this summer if there is a good enough financial package on the table for club and player, but if he had performed like Sandro Tonali did at Anfield…
That’s not to say that Tonali should be castigated and abused as even the best players are allowed off days, but it is a reflection on the double standards that plague a section of social media supporters. Longstaff’s name continually crops up in fans’ lists of players who have to be sold right now despite him barely kicking a ball over the last few months. It is a heavy weight for a hardworking player to bear and it goes far beyond normal and reasonable criticism of poor performances. Longstaff was given no credit whatsoever in some quarters for scoring eight goals last season.
Dan Burn is another who has been given this treatment during his time at Newcastle. He endured an extremely difficult period in 2023/24 and has come back to be one of the best performing players of 2024/25 despite coming towards the end of his career. Recent weeks have seen both Burn and his centre-back partner Fabian Schar called out for their performances and declared as too old and slow to ever have a role to play at Newcastle again. Aside from the fact there are still three months of the season to go and both will be important to any success, it is as though the fans who want them gone have not been paying attention to the last few transfer windows. The FIFA generation seem to believe it is easy to sell and replace players on a whim.
Like Pope, both Burn and Schar will be replaced in the first team soon, but Newcastle will still need a squad and will rely on experienced players and solid professionals to set the training standards and step into the team to perform when required. The cost of replacing those three players alone would be (at a conservative estimate) at least £60m. It will happen, but it will be done as part of overall squad development rather than as a reaction to a handful of poor performances. And then the players that have been replaced will naturally become squad options.
When the current under-fire players are moved out of the team, the logical next step for this group of fans who are unable to support their club without looking for an individual to pin all of the blame on when things go wrong is for new targets to be found. As absurd as it is, Bruno has copped some of this heat at times over the last few years. Never mind that he has been consistently Newcastle’s best and most influential player since signing 3.5 years ago. Harvey Barnes is an easy current target due to his price tag and the fact he is behind Anthony Gordon in the pecking order. This ‘waste of money’ (who has actually scored 10 goals in 50 appearances for the club) was signed to replace Allan Saint-Maximin and before Gordon became the player he is. This context is lost on the impatient social media brats.
It is easy to see a world in which a player like Joelinton, who lacks true elite technical ability, becomes the next to be scapegoated when the current targets have been moved on. Unfortunately, it appears that if we want to use social media as football supporters in 2025, we have to learn to live with the reactionary nonsense that comes with it.
One of Eddie Howe’s strengths is the way he backs his players publicly no matter what. He knows there is no benefit to saying anything that could impact the morale and confidence of players he still needs to rely on (hence his constant public backing of Callum Wilson), even if behind closed doors he demands high standards of all of his players. Howe does not use social media, but he will know he can’t shelter his players from it completely, and he will be acutely aware that all it takes is a bad few results for his own position to come under question from those who have decided they don’t like him no matter what.
Footballers are no doubt used to the scrutiny and criticism that comes with the territory, but both Bruno and Longstaff have either reacted to negative social media or referenced it as having an impact on them. Abusing or scapegoating players of the club you support does not help in the pursuit of success. This should give those who can’t deal emotionally with any adversity some pause for thought next time they feel like venting their spleen.
HWTL!






Does that include owners too then?. Are we also not allowed to make comment about Ashley?.
Come on man. As someone who is not on social media myself I feel I can say this knowing I’m not one who has ‘vented their spleen’.
Sport is an emotional business and players have to take the rough with the smooth. Bruno is a fine one to talk – always geeing up the fans – happy to take the plaudits but not the criticism.
Now, there are times when it absolutely crosses a line & I never condone that.
But if a fan has an opinion on a players performance or whether they feel a player is still good enough (or ever was for that matter) they are entitled to it – it doesn’t mean they are right, but they are absolutely entitled to it.
Sharpy17(Quote)
People see great performances, underperformance and middle of the road performances every week from players.
The management and players know that consistency has been a major issue this season.
They accept the plaudits for great performances which they are entitled to do, hopefully they listen to suggestions of how middle of the road performances can be improved but just as importantly recognise when some players drop off the level they have shown they are capable of for a sustained period of time.
Part of the problem with the latter is a lack of true competition within the squad so a player can become over confident that they will be playing.
PSR could be one of the reasons and some players may feel that no matter how hard they train are not going to displace certain players, so their performance and that of the squad can drop off.
Supporters although not always knowing the facts behind some performances can only interpret what they see on the pitch and it is those contrasting opinions that make supporting any club so intriguing and at times controversial.
Everyone to the tea lady are entitled give an opinion.
Joseph(Quote)
I have like most fans an opinon on players who IMO should be sold or kept. One thing i will not do is make scapegoats of players, because i will never forget the big role they played in getting us from where we were to where we are now. And that is something as fans we should never forget.
Darren Bebb(Quote)
Where does the author say fans aren’t allowed opinions? They seem to be of the opinion that those making the more stupid ones could think .. which is fair enough.
Point in question one poster stating here that they don’t post on social media🤣🤣
Social media ; a collection of online platforms that allow users to share content, connect with others, and form communities. Sound a bit familiar ??
GR(Quote)
Nonsense. As long as there’s no nasty abuse fans have a right to negatively criticise a player who is poor game after game after game. And question Howe’s decision-making on selection. Of course there are those who get on their high horse and mindlessly reach for the scapegoat card when their opinion is different. As far as I’m concerned, if it looks like a duck, walks like a duck, and squawks like a duck, it’s a duck.
Rotobob(Quote)
The double standards point is an interesting one. The Man City and Liverpool performances had Steve Bruce written all over them.
The Panther(Quote)
Example :- We have a professional football player who is getting paid a fortune, he misses an open goal from three yards or something similar quite a few times in certain matches and runs off smiling as if it doesn’t matter.
What’s there to smile about, at least show no emotion or a dissatisfaction that you have missed those opportunities.
Anyone can miss an open goal but that type of reaction gives an air of it doesn’t matter attitude, not that improvement in finishing is required.
If I was the coach I would be asking them what was there to smile about and drop them.
Anyone able to guess which player?
No need to answer that in case they are made a “scapegoat”
Actions and demeanour of players show a professional approach or otherwise.
Joseph(Quote)
I may disagree with what you say but I will defend too the death your right to say it!
‘Quote’
nutmag(Quote)