New statement – A final message to NUFC fans ahead of #BoycottArsenal

We would like to place on record our best wishes to Steve Bruce, his staff and our squad for the forthcoming season ahead of Sunday’s game against Arsenal.

As a collective of 10 supporter groups, we are committed to a long-term campaign with the sole objective of driving Mike Ashley out of Newcastle United. #BoycottArsenal is not a one-off and tomorrow’s protests are just the beginning of a renewed supporter-led effort to force Ashley to find a genuine buyer for our football club.

We will continue to support our club however, like thousands of other fans, will not be entering St James’s Park on Sunday.

Our collective will be meeting at Sports Direct, Northumberland Street at 12:45pm, where we welcome other fans to join us. We will then march to St James Park at 1pm before a peaceful protest outside of the club store at 1:30pm. At 2pm we will head into local venues showing the match.

By boycotting the game tomorrow, we are demonstrating to a worldwide television audience that we are taking at stand against Mike Ashley’s continued mismanagement of Newcastle United football club.
Our training ground and academy has been underinvested whilst our stadium is run down.

The club’s commercial revenue has stagnated because our owner is more interested in having his associated brands shown worldwide with the club receiving very little in return for the privilege. Club merchandise is sold through Sports Direct which is of no discernible benefit to the club. Our net spend on new players in the last three years is less than that of a number of Championship clubs. Mike Ashley: We are not going away and this will not blow over.

Joe Moore, a spokesperson for one of the groups in the collective, Empty For Ashley comments:

“Ashley’s ownership is synonymous with a lack of genuine trophy challenges and a 17th place finish being deemed a success – he has openly admitted that he ‘probably shouldn’t own a football club’ and we couldn’t agree more. It’s time to take a stand and boycotting the Arsenal match is the start of our movement, which aims to force Ashley to find a genuine and ambitious buyer for the club.

“Thousands of fans haven’t renewed their season tickets and thousands more have turned their backs on St James’s Park entirely, that shouldn’t have to be the case. As a season ticket holder boycotting this weekend, you can guarantee an empty seat, which can’t be sold on – and every empty seat sends a visible statement to the wider footballing community.”


@EmptyForAshley / @NUFC360 / @MagpieGroupNUFC / @NWestMagpies /@LondonMagpies / @NUFCBlogcouk / @Ashleyoutdotcom / @IfRafaGoesWeGo /@Mike_Ashley_Out / @MaintainSJP

We have been working hard to secure discounts and promotions from different bars and restaurants, which will be showing the game as part of our Support Our Toon initiative. Matchdays are worth millions to local venues every season and we are keen to see those businesses avoid as much impact as possible from fan discontent.

Venues participating in Support Our Toon include:

  • Spot White, 14-18 Stowell Street, NE1 4QX – Free pool subject to availability, bottles from £2.50 and shots from £1. Children are welcome.
  • Idols/Vaults, 15 Bigg Market, NE1 1UN – Bottles from £2, pints from £3, £3.50 double vodka and mixer. Adult entertainment.
  • The Hancock, 2A Hancock Street, NE2 4PU – £10 pitchers, 10% discount of food valid using this, or last year’s, season ticket. Entered into a raffle to win a signed NUFC football.
  • Sinners, 63 Newgate Street, NE1 5RF – 3 bottles of Carlsberg/VK for £6 and £3.95 house trebles.
  • The North terrace, 23-26 North Terrace, Claremont Street, NE2 4AN – Normal menu instead of Sunday menu. Pizza and a pint for £8. 2 for £6 on select pints. ‘Half time madness’ deal – 50p off pints. Selected pints £2.50.
  • Filthys, 22-28 Bigg Market, NE1 1UW – Selected bottles at £1.50.
  • Players, The Gate, Newgate Street, NE1 5TG – 2 pints for £5.95.
  • Don Vito’s, 86 Pilgrim Street, NE1 6SG – Pizza and a pint for £10 upon quoting “Support Our Toon” when ordering.
  • Dougies Tavern, Hebburn, NE31 1ST – £2 pints during 90 minutes. Free shots of Sambuca when Newcastle score and free bar snacks throughout.
  • Antler, Pilgrim Street, NE1 6BJ – Amstel £3.50, Strongbow Dark fruit £3.50, Bottle of Heineken or Sol £3.00, Single house spirit and mixer £3.00, glass of wine £3.00. 2 pint steins / 4 pint pitchers/bottle bucket deals will also be available.
  • Union Rooms, Westgate Road, NE1 1TT – Coors 2 for £6 , 2 pizzas for £10, 2 Premium bottles £5 (Corona, Bud, Becks),Bucket of 6 beers + a pizza for £20

12 thoughts on “New statement – A final message to NUFC fans ahead of #BoycottArsenal

  1. Although I do not have any respect or support for Ashley & co, I will not be boycotting any games at St James’, why? Because I support NUFC the team, the manager is the best manager in the premier league until such time as he demonstrates otherwise, and yes, I am looking forward to another season, so bring it on.

    I am hoping the boycott and it’s demonstrations do not also target fans who cannot support the path they are heading down, personally I wish them no ill and respect their choice too.

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  2. Boycotters wasting there own time doin stuff like this. I also will still go to matches. Get a grip. If ya not happy dont go simple as that

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  3. I love the use of the word “collective” – sounds very communist, sounds very workers revolution, sounds very Borg.

    Sad to hear that the “collective” are still scratting round just before the match trying to get people to join their cause.

    Like the others who have commented here so far I would never consider boycotting the match because I’m a fan . If you despise Ashley to the point you cannot bear to attend, great! Good on yer! But leave the rest of us to enjoy it.

    An odd decision to go to other venues to watch on the TV. Effectively putting money into Ashley’s pocket TWICE!
    And, of course, if you hate him that much you won’t be turning up for Watford, Brighton, Man U, Wolves….. well for any of the home games, or is this just a hate him at your own convenience kind of thing?

    It seems so many of you went out an bought a season ticket just so that you feel you have the right to **** about how Ashley spends your money. Have to say I’d have more respect if you just didn’t pay the cash and walked away.

    Well – hawaay the lads! Here we go on another adventure!

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  4. I’ve binned my season ticket. And I will not watch on Sky. I have little care if we win, lose or draw. Start a third consecutive season aiming for 17th. Price of ticket increased from £520 to £659 in 2 years. Listening to ‘fans’ chanting anti-Ashley dressed in SD tops, moaning at Perez, Dummett, Yedlin….booing our team………if they’re not in the concrete jungle spending daft money on awful food/drink, betting or fixated by their phones. The atmosphere is shocking.
    I expect there’ll be plenty ‘boycotting’ the second half if we’re losing! Enjoy the expensive day out, though 😀

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  5. And seems Sky are looking forward to us being the national laughing stock 😥 🙁
    We’ll be on tv plenty, this season, with all the knowledgeable pundits kicking us.
    Stevie Brucie’s black and white army – Steve Bruce – enough said. 😡 😡 😡

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  6. I was led to believe it was ‘Howay the lads’ in Toon and ‘ha’way the lads’ in that village of the damned………….all the online Toon fans’ forums seem to be full of the third division cave dwellers…….you do wonder. 💡 ❓ ❗ 😀

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  7. LETS ALL GO TO THE GAME. SUPPORT THE LADS,
    ENJOY MARCHING AROUND IN THE RAIN HA,HA,HA , FOR WHAT NOWT, YOU FOLLOWERS.
    WE ARE THE SUPPORERS, COME ON THE TOON

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  8. Strikes me as strange that I sont see N U S T as part of this “Collective ” .
    As I live outside the UK , I dont have the right to bash fans for going to games from my armchair, but I do have to question the “Selfishness” of those not prepared to put themselves out to try and help get rid of our most dispicable owner.
    If it doesn’t work, then fair enough, and a vallient effort to those who at least thought about the future.

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