Newcastle United’s takeover by Saudi Arabia’s Public Investment Fund has brought them new-found wealth and ambition as they look to compete with the Premier League’s ‘Big Six’ in the coming years.
They have already made impressive signings in the form of Bruno Guimaraes who is playing for Brazil at the FIFA World Cup, as well as a solid goalkeeper in Nick Pope as the club begins its journey to return to its glory of the past.
Newcastle’s takeover has made the entire footballing world aware of the club, due to becoming one of the richest clubs in the world which gives them an enormous amount of power in the transfer market, however, Financial Fair Play is, of course, a factor.
Online casino gaming
With the club’s increased global reach following the takeover, they could take advantage of this interest commercially via a number of methods. One of which is online casino gaming which is constantly becoming more popular as time goes on. You can read this comprehensive article to find a number of different casino games and bonuses that are available online right now, of which there are football casino games already available. Casino.com, for example, offers ‘Football! Cash Collect’ which is a slot-based game focused on the sport. The ease of access in terms of playing these games is what makes it such a thriving market at present, people can play their favourite casino games from the comfort of their own homes.
He stands out most for passing range, and in particular his forward passing. He breaks lines with his passing into more advanced teammates, and progresses play forwards in a variety of ways.
— The Coaches’ Voice (@CoachesVoice) December 2, 2022
Analysis of Newcastle and Brazil’s Bruno Guimarães… 🇧🇷⬛️⬜️#BRA • #NUFC
Newcastle could create their own casino-branded game featuring their top stars, as they have top-quality players from all areas of the world from South America to Oceania, and so people from all over the world would be interested in games featuring those players.
Developing a worldwide brand
While Newcastle are quickly becoming well-known around the globe, and the official NUFC store already ships around the globe. The likes of Paris Saint-Germain and Manchester City have shown that revenue from merchandise sales rapidly increased ever since their takeovers. In Newcastle’s case, this should be no different, especially with their strong league performances this season, as improvements on the pitch are already beginning to show.
The top clubs ship merchandise worldwide meaning the club can directly receive commercial revenue rather than selling their branded merchandise through a third party, and this is something the Magpies are already taking advantage of, but maybe they could set up more physical club stores outside of the city.
Back to it! 🇵🇾
— Newcastle United FC (@NUFC) December 6, 2022
🤝 @stc pic.twitter.com/jkUB4Q5EPU
If Newcastle are to begin to meet their ambitions, they’ll have a growing worldwide fanbase in no time at all. Wherever there are football fans there will certainly be a huge demand for club products, such as official shirts, signed items and memorabilia. If similar takeovers of the past are anything to go by then in less than a decade Newcastle could be competing for Premier League titles every single season. This would of course bring increased fans in and hugely increase the demand for club-branded items for new global supporters.
Newcastle have never been so prominent, but with the pressures of FFP, it is important they generate as much income commercially as possible to allow them more flexibility in the transfer market.